The only cosmetics enterprise indigenous to the Dead Sea region, AHAVA is driven by a deep passion to unearth the secrets of the revitalizing effects of minerals on the skin. Our dedicated scientific approach has helped us to acquire an unrivaled expertise on the subject, which has culminated in the development of an international network for ongoing academic research. Moreover, we have translated this deep knowledge base into a series of superior skincare product lines, based exclusively on the rich resources of this magical region.

AHAVA's second vocation is to learn and decipher the rich language of the human skin. As a living organ, the skin receives information and stimuli from the outer world and communicates it through specific reactions, helping to protect, nurture and clean its cells, retain moisture and fight the aging process. Minerals have an extraordinary capacity to act as intercellular messengers that transmit information to skin cells and positively impact their health and vital functions. At AHAVA, we are committed to unraveling the syntax of these crucial biological phenomena in our ongoing quest to produce the finest Dead Sea mineral-based products available worldwide.

AHAVA invests heavily in research, development and testing to study the therapeutic effectiveness of minerals on the skin in conjunction with leading international experts and scientific institutes. Clinical tests, independently confirmed and published in scientific journals, prove the revitalizing effects of DSL's mineral and plant-based products on a range of dermatological conditions.

Our R&D efforts consist of research in four main areas:
Fundamental research, to improve the understanding of the mode of action performed by minerals in improving skin functions, texture and appearance.
Nano-Technology applied to cosmetics, aimed at studying the physical and therapeutic features of various Dead Sea ingredients processed in nano size.
Product development, focusing on new age control technologies that will become an integral part of AHAVA's product offering.
Development of spa and therapeutic treatments, based on human genome research and biotechnology and focusing on relieving the severity of various joint diseases.

True to our philosophy of protecting the innate beauty and resources of the region, we have cultivated a passionate and caring relationship with the Dead Sea, working and living along its hypnotic shores.

The Company's activities are undertaken with a view towards preserving the pristine environment and delicate balance of the natural forces in the Dead Sea region. The healthy harvest of crystallized minerals, Dead Sea mineral mud and desert plants, which grow in the pure air of this magical region, is conducted responsibly – we only take what is strictly needed, enabling Nature to effortlessly replenish itself.

Our manufacturing processes are non-polluting and environmentally conscious. No animals are involved in testing phases and all of our products are encased in recyclable tubes, bottles and jars.

The black mineral mud that is found in abundance on the shores of the Dead Sea has been shown to contain healing properties that are ideal for the treatment of a wide variety of joint diseases and skin conditions. The writings of historians and doctors, dating as far back as the 1st century AD, speak openly of its curative qualities. Today, countless visitors from all over the world visit the resorts and spas lining the Dead Sea and generously apply black mud to relieve arthritic pain, soothe chronically irritated and dry skin and treat a variety of skin conditions.

Therapeutic treatments using the natural ingredients indigenous to the Dead Sea are a synergy of minerals, salts, mud, water and measured exposure to the sun, as well as the region's unique atmospheric conditions. These treatments are administered successfully with virtually no side effects.

The rich black mineral mud contains an extremely high concentration of minerals. These unique products replenish and revitalize the skin, restoring its natural suppleness and moisture levels while alleviating and soothing soreness, redness and cracking.

Created at the Source
Research & Development
Environmental Responsibility
Therapeutic Wonders